Alex Odell

Project Name

PruDesigns Promo Video,

Prudential


Role

Art Director


Date

2023

Promotional video for Prudential Advanced Planning custom concept illustrations. This video illustrates how financial professionals can benefit from requesting a custom concept illustration to help clients understand complex life insurance strategies, making it easier to close cases.


Creative Director: Carl Sastram, Michael Di Iorio

Copywriter: Heidi Udell

Animator: Jason Fitzgerald